15 Best Facebook Ad Spy Tools

When you are running Facebook ads or you are about to start your first campaign, you need to locate the correct ad strategy, which is where Facebook ad spy tools come in. The tools enable marketers, business owners, and advertisers to track the ad creatives, targeting styles, audience engagement, and campaign performance of their competitors in industries.

Based on the analysis of what is working with others, you can save hours of experimentation, test small trending ad types, and build high-converting campaigns with confidence. In this blog, we will discuss the most effective Facebook ad spy tools that help you uncover winning ad strategies, increase ROI, and stay ahead in the dynamic world of digital advertising.

What Is a Facebook Ad Spy Tool?

A Facebook Ad Spy Tool is a website or software that gives people an opportunity to search, monitor, and analyze ads that are actively operated in Facebook and other Meta platforms such as Instagram and Messenger. The tools aid marketers, advertisers, and businesses to measure up the ads of the competition, learn the ad creatives that work, learn the copy and call-to-action tactics, and learn about the offers and messages that work within a particular industry. Using these insights, users can, in their turn, optimize their own Facebook ad campaigns and save time and resources on the strategy level based on their successful patterns of ads.​

Key Features and Functions

• Filter search by keyword, brand, domain, industry, country, ad type, and platform.​
• See creatives, copy, visuals, landing pages, call-to-action,s and campaign timelines of live and inactive advertisements.​
• Measure engagement metrics such as likes, comments, and shares, and review ad targeting demographics, where possible.​
• Get notifications when competitors run new advertisements, determine new trends, and the most popular hooks.​
• Some tools provide a large library of historical ads and allow them to export campaign analysis reports.​
• Numerous platforms provide many networks, not only Facebook, which provides a more comprehensive overview of digital campaigns.​

Why Use a Facebook Ad Spy Tool?

• Waste less time because you can find out which ads are the most effective in your niche and not create them blindly.​
• Get artistic inspiration and ideas on new campaigns.​
• Reciprocate practical competitor intelligence to benchmark and develop strategy.​
• Make the best use of the ad spending by channeling energies on what has already been tested and found to work.

Top 15 Best Facebook Ad Spy Tools in 2025

1. Meta / Facebook Ad Library

• Website: https://www.facebook.com/ads/library

The Meta (Facebook) Ad Library is a searchable open-source database that provides transparency into all the active and inactive advertisements that are currently running on the Meta platforms, which include Facebook, Instagram, Messenger, and WhatsApp. It allows the user to view additional information on political, social issues, and advertisements based on issues like spend, reach, funding source, and targeting criteria.

The library is free to the user, and it does not require a login; it archives data about the ad up to seven years; hence, it can be considered a useful resource for research, competitive analysis, and monitoring trends.​

Key features:

• Sort ads based on search terms, brand names, or types, such as political and issue-based ads.
• See active and inactive ads, including the date when it started, the amount spent, estimates, reach, and demographics.
• The ad creative, placements, platforms, and sources of funds data.
• Filter advertisements based on regions, platforms, media type, and dates.
• Browse a full portfolio of adverts from an advertiser.
• Advertising fairness, ads targeting, and expenditure on political and social issue advertisements.
• The Ad Library API allows for more detailed analysis and search of the authorized users.

2. AdSpy

• Website: https://adspy.com

AdSpy is an online advertising intelligence tool that allows one to access the biggest worldwide searchable Facebook and Instagram advertisement database. It enables advertisers, marketers, as well as digital agencies to find new ad campaigns, track competitors, trending products, and find the best markets globally. 

AdSpy has sophisticated search options that allow one to search using the text of the ad, the name of the advertiser, likes, media type, comments, estimated demographics, and affiliate information. It assists in lowering the expenses of testing and enhancing campaign plans using real-time information and insights, and serves more than 225 countries in 88 languages. The tool is advertiser-friendly, secure, and user-friendly, which includes competitor ad spy, ad performance statistics, and a search of social media comments to gauge brand response.​

Key Features:

• A vast Facebook and Instagram advertisement library.
• High-tech search filters by advertisement text, advertiser, likes, type of media, comments, and keywords.
• Information about the target demographics (location, gender, age range).
• Monitoring and spying on competitors’ advertisements.
• search affiliate network and offer ID search
• Ad performance and analytics.
• Social feedback search using the comment keyword.
• Multi-country, multi-language support (225 countries, 88 languages).
• Real-time information and trending advertisement detection.
• Advertiser-friendly and secure use.
• Easy to use and customer support.

Pricing:

• $149 per month

3. PowerAdSpy

• Website: https://poweradspy.com

PowerAdSpy is an advertisement spy tool that will enable marketers, advertisers, and businesses to discover, examine, and utilize opponent advertisement campaigns on a variety of platforms, such as Facebook, Instagram, Google, YouTube, and Reddit, among others. It provides a wide reach to millions of advertisements in more than 100 countries in real time, so users can filter their ads by placement, niche, advertiser, region, and engagement metrics (likes, shares, and comments). 

PowerAdSpy enables users to find winning ad strategies, target their campaigns more effectively, and increase their ROI without a large-scale A/B test by allowing them to search and view their ads in real-time and bookmark their favorite ads as well as have detailed analytics on their engagements. Its video and image advertisements support, geo-targeted hints, and analysis of call to action make it a tool that is inclusive in remaining ahead of digital advertising competitions.

Key Features:

• Millions of ads in 100+ countries are available in a large database that is updated every day.
• Enhanced filtering based on advertisement location, such as News Feed or Side Location.
• Live visibility of advertisement posts with real-time interaction and comments.
• Detailed niche, advertiser, competitor search.
• Saved advertisement bookmarking and management of inventory.
• A strong search algorithm is used to rank ads based on date, shares, likes, and comments.
• Interaction-based analytics to determine the high-performing ads.
• Adoption of video and image ads that have downloading video options.
• Accurate geo-targeted information on competitor advert effectiveness.
• Discussion of effective types of call-to-action (CTA) that lead to conversions.
• The Multiple ad platforms are Facebook, Google, YouTube, Reddit, Quora, and Native Ads.

Pricing:

• Basic: $69/Month
• Standard: $129/Month
• Premium: $179/Month
• Platinum: $279/Month
• Titanium: $349/Month
• Palladium: $399/Month

4. SocialPeta

• Website: https://socialpeta.com

SocialPeta is one of the most popular advertising intelligence tools that provides in-depth competitive data, ad data, and e-commerce data, tracked on 70 channels and 69 countries, and has tracked over 1.6 billion ads. It also offers significant data-driven solutions to marketers, advertisers, and e-commerce companies to understand the advertisement strategy of competitors, popular trends, approximate advertising costs, and profitable niche products.

 It is based on the use of big data and AI, which enable users to maximize advertising campaigns and enhance the results of marketing. The fact that SocialPeta collects a large amount of ad creatives and product information on large platforms such as Facebook, YouTube, and Amazon, among other platforms, makes it an indispensable asset during the digital marketing process of brand inspiration, optimization of strategies, and budgeting.

Key Features:

• The largest global ad library on in-depth ad creation information.
• Advertiser rankings and trends: Competitive ad analysis.
• CPM, CPC, CTR, and CPA estimates with channel-wise costs intelligence.
• AI and machine learning driven audience intelligence to target intelligence.
• Millions of products and stores were being tracked with E-commerce analytics to discover the niche.
• Multi-dimensional analysis of ad text, type of creative, publishing networks, and demographics.
• Live updating of world advertisement statistics of 70-plus channels and 69 countries.
• Keywords research, domain research, and effective creative search tools.
• Graphical representation of cost trend and ad performance.

Pricing:

• Contact sales 

Suggested Read: Proxy For Facebook

5. Minea

• Website: https://www.minea.com

Minea is an influential online commerce and dropshipping tool that enables entrepreneurs and marketers to find winning products, analyze competitor advertisements, and optimize online sales strategies. It provides a massive, regularly updated list of advertisements on such websites as Facebook, Pinterest, and Instagram so that users can follow the trending products and marketing strategies in real time. Minea has such functionality as AI-assisted product search, detailed ad performance indicators, and a user-friendly interface, which makes the task of market trends and competitor strategy study simpler, and boosts sales and profitability. 

Moreover, Minea provides a Business Center where it is possible to manage lists of winning products and also an affiliate program, which can result in the earning of commissions by sharing the tool. It fits the drop shipping business, online marketing firms, and product researchers interested in staying on top of online products in a high-paced business.

Key Features:

• Ads on Facebook, Pinterest, and Instagram with a total of more than 900 million adverts.
• Live data updates to capture the trend in the market.
• An AI-based product locator to find winning products in a short time.
• In-depth analysis of competitor advertising, such as likes, comments and share statistics.
• Industry, region, engagement, and active dropshipping sites filters.
• An extension that gives insights into websites visited in Shopify.
• Business Center to generate, maintain, and distribute lists of winning products using customizable access privileges.
• Affiliates with 30% on paid subscriptions on referral links.
• Simple and easy-to-use interface.
• Target dropshipping enterprises using gadgets designed to accomplish e-commerce.

Pricing:

• Starter: $49/month
• Premium: $99/month
• Business: $399/month

6. Adplexity

• Website: https://adplexity.com

Adplexity is a strong competitive intelligence and ad spy that enables performance marketers to acquire live access to effective online advertising campaigns on different platforms, such as native advertisements, push notifications, mobile, desktop, and video advertising. It assists marketers in monitoring the tactics of the competitors in that it offers in-depth details on ad creativeness, landing pages, traffic sources, targeting data, and affiliate offers that may save time in content testing and allow making smarter choices about the campaign.

Adplexity is a valuable tool to affiliate marketers, e-commerce enterprises, and other online advertisers who want to remain competitive in a rapidly evolving market because of its large ad library, intelligent filters, geo-targeting solutions, and preview of the landing page.

Key Features:

• Huge and continuously updated ad library with native, mobile, push, pop, and desktop advertisements.
• Quick search using smart filters to locate the best-performing ads by niche, network, or advertiser.
• Competitor campaign insight: ad creatives and landing page accessibility.
• The geo-targeting information to know the best countries and regions.
• Landing pages that can be downloaded to be used as templates or references.
• Identification of the traffic source and network to allocate the budget successfully.
• Tracking of offers and the affiliate network to find lucrative promotions.
• Targeting information of devices and browsers to maximize campaigns.
• Measures of the length of the ad and its popularity to identify a successful adage that is long-running.
• Real-time upgraded data on the latest market trends.
• Single-Click cloning of campaigns to the e-commerce users.

Pricing:

• Native: $249/mo
• Desktop: $199/mo
• Mobile: $199/mo
• Push: $149/mo
• Adult: $199/mo

7. AdBeat

• Website: https://www.adbeat.com/

AdBeat is a display and native advertising competitive intelligence platform. It crawls millions of web pages each day, collecting information on more than 8 million advertisements on 140+ ad networks and 25 countries, and checks its indexes every 48 hours to deliver the latest information. AdBeat allows an advertiser to discover the online strategies of their competitors, view ad creatives, placements, and spend, and use these insights to find optimal ways of conducting their own campaigns. 

Its advertisement platform has received potent aids, including similarity engines, recommendation engines, categorization algorithms, and detailed reporting features, thus making it more dependable on the leading advertisers, agencies, and publishers to make smarter media buying choices.

Key Features:

• Competitive Analysis
• Ad Copy Analysis
• Creative Gallery
• Advertiser Insights
• Publisher Insights
• Network Insights
• Landing Page Analysis
• Ad Network Comparison
• Device Targeting Insights
• Geographic Targeting Insights.
• Ad Format Analysis
• Keyword Analysis
• Market Trends

Pricing:

• Standard: $249/ month
• Advanced: $399/ month

8. SEMrush

• website: https://www.semrush.com/

SEMrush is an online marketing solution that is a one-stop tool based on artificial intelligence, and which helps businesses and marketers develop their presence on the internet and increase their brand through the application of SEO, content, social media, advertising, and competitor research.

 It offers scalable options that can be used by both small and large-scale businesses to assist customers in locating the most effective keywords, competitor analysis, content optimization, social media management, and paid advertising features, and receive AI-based recommendations and suggestions to improve the use of digital marketing capabilities.​

Key Features:

• SEO Toolkit is a key discovery, competitor tracking, and ranking toolkit.
• Traffic and Market Toolkit to determine online performance and market trends.
• Local Management Toolkit to manage local SEO, Google Business Profiles, and Reviews.
• NYSESEO Content toolkit creation and optimization.
• AI Visibility Toolkit to examine the brand presence and viewers’ feelings.
• Social Media Planning, publishing and monitoring toolkit.
• Competitor advertisement research and PPC optimization advertising toolkit.
• Lead Generation Solution to get and develop high-quality leads.
• The Site Audit tool of the overall analysis of the technical performance of the website.
• Backlink Analysis to check backlink profiles and disavow bad links.
• Rank Tracking to track the ranking of keywords and performance.

Pricing:

• Starter: $199/mo
• Pro plus: $299/mo
• Advanced: $549/mo

9. SimilarWeb (Ad Intelligence)

• Website: https://www.similarweb.com/corp/web/advertising/

SimilarWeb (Ad Intelligence) is an effective online marketing intelligence tool that enables companies to interpret and comprehend the advertising tactics and strategies of their opponents, their campaigns, and ad performance on various platforms such as display ads, video ads, and paid search advertisements. 

It gives in-depth data on the best-performing creatives, landing pages, publishers, ad networks, and placements of their competitors that will allow advertisers to optimize their campaigns, prevent expensive errors, and increase conversion rates. Having the following features: ad creatives catalog, ad network discovery, and performance analysis of publishers, similar web enables companies to make data-driven decisions to launch and optimize winning ad campaigns and locate valuable partnership opportunities.

Key Features:

• Watch and examine rivals’ product advertisements on display, video, and paid search ads.
• Get a detailed list of competitor display advertisements by publisher or ad network.
• Compare ad format, length, brand communication, and ad copy of competitors.
• Find out the landing pages that do well and compare their success criteria.
• Discover ideal publishers and collaborators to place your ads in your market.
• Observe competitor or industry search to identify the ad networks that are possible to partner with.
• Check the ad campaign’s relation to the traffic patterns in order to optimize the paid media expenditure.
• Enhance brand exposure and traffic information through AI-based applications and generative AI websites.

Pricing:

• Competitive Intelligence: $125/month
• Competitive Intel & SEO: $335/month
• Competitive Intel, SEO & Ads: $540/month

10. SpyFu

• Website: https://www.spyfu.com

SpyFu is a paid and organic search research tool that was created in 2005 to assisting marketers and businesses in revealing significant knowledge about their competitors on their keyword approaches. It provides comprehensive information on the best-performing keywords, ad copy, backlink profiles, and past performance of its competitors so that users can learn how to optimize their own campaigns with the help of their competitors.

SpyFu allows an unlimited number of search results, competitor analysis, PPC campaign research, and backlink tracking with a convenient interface and the possibility of integration with Google Search Console. It can be used by marketers, SEO experts, and small businesses that want to perfect their online marketing approach and boost their online traffic on websites.

Key Features:

• Competitor Keyword Research: Competitor top organic and paid keywords with search volume, difficulty of the keyword, and search history.
• PPC Analysis: Research of the Google Ads campaigns by competitors, such as keywords, copy, budgets, and performance, to maximize PPC outlay.
• Backlink Analysis: The analysis of the backlink profile of your site and your competitors to find link-building opportunities and discover the bad links.
• Infinite Search Results: No search-related limitations are allowing exhaustive data research.
• Access to Historical Data: Years of data to trace the trends and performance of competitors.
• SEO Summary: Health domain organic search snapshot, competitors, key performance, and history.
• Tracking and Reporting: Check the ranks of keywords and competitors on a long-term basis with the detailed reports.
• Google Search Console Integration: Offers even greater information by integrating with your account.
• Easy-to-Use Interface: Makes complicated SEO information easier to use by users with diverse levels of experience.

Pricing:

• Basic: $39/month
• Pro+AI: $59/month
• Team/Agency: $249/month

11. GetCrux

• Website: https://www.getcrux.ai

GetCrux is an artificial intelligence-driven advertising creation aid that is intended to aid marketing and growth teams in establishing a consistent, repeatable routine of learning and growing successful advertisement images. It integrates innovative performance analysis, sentiment insights, and the synthesis of ads in real-time with AI to streamline ad campaigns on the biggest platforms, including Meta, Google. 

GetCrux helps teams to minimize guesswork and automate creative processes, manage huge ad budgets efficiently with actionable and data-driven creative intelligence, and ensures data privacy and security by combining first- and third-party data, and delivering creative insights in a format accessible to teams.

Key Features:

• Creative Performance Analysis to establish the success factors behind previous advertisements.
• Sentiment Analysis of the audience to guide the ad ideas that are high converters.
• On-brand, optimized ad generation: bring them fast through automated creative generation.
• Multi-Platform Integration with Meta, Google, and data sources.
• Onboarding plans and subscription plans that can be customized to the business requirements.
• SOC-2 data privacy and security practices.
• Automatic tagging of artistic data, such as images and texts, with AI.
• Ongoing optimization of predictive scoring and fatigue detection.
• Automated email and Slack reporting to get insights in time and align the team.
• Enterprise-grade security and high-spend ad account management.

Pricing:

• Starter: $999/month
• Professional: Custom
• Enterprise: Custom

12. Panoramata

• Website: https://www.panoramata.co

Panoramata is a competitive intelligence and benchmarking solution that is aimed at ecommerce companies, brands, and agencies. It is also an automatic monitor and tracker of digital marketing activities of competitors, such as emails, advertisements, landing pages, SMS, flows, and alterations in websites that give users real-time information and structured data. 

The platform will ensure users save time and achieve competitive advantages by granting them full visibility of competitor marketing efforts to inspire better, benchmark, and make strategic decisions. Panoramata follows 18,000 companies globally working in different industries and offers its users a dashboard to monitor what their competitors are doing successfully and what they can do better.

Key Features:

• Email plus SMS, flow, advertising, and landing page monitoring of competitors are all automatic.
• Availability of the complete history of the advertisements in various networks, including Meta, Display, Pinterest, and LinkedIn.
• Live information on marketing tactics and industry standards of competitors.
• Competitor marketing campaign and email example organized and searchable database.
• Notifications and knowledge are sent straight to your dashboard and inbox.
• Potential to compare several companies automatically and monitor the change over time.
• Conserves time through automation of the collection and organization of competitor information.

Pricing:

• Startup: €79 per month
• Professional: €139 per month
• Advanced: €349 per month

Suggested Read: Facebook Page Name Ideas

13. MagicBrief

• Website: https://magicbrief.com

MagicBrief is a creative intelligence platform and workflow system that assists brands, agencies, and creators in maximizing their paid media strategies through offering an immense library of advertisements, creative analytics, and collaboration solutions. It empowers teams to find, examine, and expand on top-performing advertisements fast, enhance innovative output, reduce wasted advertising financial assets, and increase the effectiveness of ad campaigns.

It provides services such as search for ads using AI, tracking competitors, performance analytics, modular creation briefing, collaborating in real-time, and automated reporting. MagicBrief combines information with imaginative implementation, ensuring that the marketing teams can make certain choices and optimize the process of creating ads to attract a higher ROI.

Key Features:

• A large library of ad inspiration of 100k+ curated ads and access to more than 12 million ads of 50,000+ brands.
• Thematic and video transcripts search with the use of AI.
• Essential and high-level creative analytics, including performance breakdowns.
• Real-time competitive monitoring of ad strategy and spend.
• Assets upload and storyboarding Modular creative briefing system.
• Live group work software, such as commenting and Slack support.
• AI-generated performance summary and scores that are automated.
• Connect performance information to  YouTube, LinkedIn, and Meta accounts.
• Custom reporting and visual brief sharing, including unlimited seats and brand tracking.
• Social media ads saving extension on Chrome.

Pricing:

• Custom

14. SocialAdScout

• Website: https://socialadscout.com.

The SocialAdScout is a high-tech social media advertisement intelligence tool that allows marketers, advertisers, as well as business owners to spy on and analyze ads on different social media platforms in 21 countries. It provides in-depth competitor analysis, real-time tracking of ad performance, and targeting data that enables users to make decisions based on the data to maximize their campaigns.

On the platform, it is possible to automate the task of tracking millions of advertisements, save time, and limit the expenditures on the research of the campaign. The international reach and elaborate filters enable users to find out what works in advertising, see and engage live adverts, download landing pages, and understand precise demographic targeting to improve the efficiency of advertising.

Key Features:

• International advertising in 21 countries with a broad market outlook.
• Refined search options such as keyword, URL, demographic, location, type of device, and others.
• Precise targeting information that includes specifics of the audience, like age and location.
• Breakdowns of ad performances in terms of timelines, frequencies, rankings, and device details.
• Possesses the capability to engage with live advertisements such as videos and screenshots.
• Permanent archiving of advertisements and moving pages, even in the case of deleting original advertisements.
• Live information with new advertisements being shown in a few seconds.
• Connection to real advertisements on the source site to see the latest viewing of engagement.
• IP usage in the residential setup so as to evade cloakers and get authentic landing page experiences.
• Ad identification across devices to monitor changes between desktop and mobile.
• Such user capabilities as favorites, notifications, and keyword-specific ad alerts.
• Very rapid search requests of interface processes in milliseconds.

15. AdClarity

• Website: https://adclarity.com/

AdClarity is an advert-tech Artificial Intelligence (AI) based digital advertising intelligence service created by BIScience, which provides real-time data on competitors’ digital ad practices on display, video, social, and mobile advertising platforms around the globe. It measures ad spend, impressions, ad placement, format, and campaigns through collecting information on more than 650,000 publishers and its proprietary panel of more than 25 million opt-in users in 51 markets worldwide.

Its data normalization,n powered by machine learning and geo-targeted ad detection, provides in-depth competitive analysis in the form of a report about advertisers, publishers, campaigns, and keywords. This enables customers to optimize their advertising campaigns, compare the performance in the market, identify the prospects that are not being utilized, and effectively demonstrate ROI.

Key Features:

• Competitor Ad Research: This is a beast and has information on ad placements, creatives, estimated spend, and the most popular campaigns by competitors.
• Ad Creative Analysis: Availability of real competitor advertising to design improved performing advertisements based on proven messages and graphics.
• Centralized Digital Ad Intelligence Dashboard: A detailed overview of ad spend, impressions, engagement, clicks, and leading publishers.
• Virtual machine Geo-Targeted Ad Viewing (Geo Surfing): The local ad experiences of various countries are simulated by virtual machines to gain a more accurate understanding of targeting.
• Multi-Types of Reports: Advertiser reports, publisher reports, campaign reports, and keyword reports to customize intelligence to different requirements.
• Exportable Reports: Ready-to-use detailed reports to show performance and ROI of marketing to stakeholders.
• Biggest Global Reach: Monitoring more than 2 million brands every day based on tens of millions of page views per day.

Conclusion

The top Facebook advertising spy tool in 2025 will provide marketers and companies with priceless information about the approaches used in the ad campaign by their competitors to maximize the targeting, creativity, and budget of the campaign. These tools offer huge databases of ads with enhanced filters to make accurate searches, real-time updates, and support diverse platforms as well so that the user can find the winning ads, analyze the users’ interest, and get to know the up-and-coming trends.

 A sound Facebook advertisement spy tool allows advertisers to make sound data-driven decisions, have an advantage, and enhance their campaign to achieve better ROI in the ever-changing advertising landscape regarding social media. The selection of the appropriate tool will rely on your requirements, financial capacity, and the features you want to get, but taking advantage of any of these best tools will help you greatly increase your Facebook advertisement success.

FAQs

Q1. Is Facebook Ad Spy Tools Legal to Use?

Yes, they are legal provided that they do not utilize Facebook policies to access publicly available data. Authorized applications such as Facebook Ads Library by Meta are not violated. There are third-party tools that steal data on running public advertisements, which are utilized in research and market analysis only.​

Q2. What are the Advantages of the Facebook Ad Spy Tool?

• Learn about competitor advertisement strategies and creatives.
• Determine the winning ad formats and calls-to-action (CTAs).
• Monitor the trends of tracks and performance on ads.
• Maximize advertising placements and budgeting.
• Find new winning product concepts and angles.​

Q3. What Does it Mean by the Best Facebook Ad Spy Tools?

Some top tools for 2025 include:

• Dropship: The most complete and competitive tracker.
• One-second research and sophisticated targeting filters: PowerAdSpy.
• AdSpy: Advanced analysis in the context of e-commerce and affiliate marketing.
• BigSpy: multi-platform, low-cost.
• Minea: Trend catching and multi-platform research AI.
• Meta Ads Library: Free and easy to use.​

Q4. Do these Tools Reveal the Amount of Money the Competitors Spend on Facebook Advertising?

Not exactly. Facebook does not disclose accurate ad dollars. There are, however, tools that give estimated spend ranges in terms of ad time, engagement, and visibility. These are not the real figures, but estimates.​

Q5. To What Degree are these Tools Easy to Use?

The Facebook Ads Library provided by Meta is the most user-friendly and free to use for a beginner. Paid tools are more specific and sophisticated in nature, but might also need certain learning to operate well.​